Castle Water continues long-standing relationship with Motherwell F.C.
The Betfred Cup game between Motherwell F.C. and Hearts F.C. on Friday, 16th August 2019, saw Castle Water unveil new advertising boards at Fir Park stadium.
The new signage extends Castle Water’s partnership with Motherwell F.C. into a fifth consecutive season and showcases the Castle Water brand across 5 hoardings around the stadium. This includes our prominent positioning on the floodlights, on which Castle Water was the first to advertise at the Motherwell ground in July 2015.
As a trusted supplier of Motherwell F.C.’s water services, Castle Water has also helped realise savings of over £6,400 for the club as part of a sustainability and cost reduction drive. Following consultation with Motherwell F.C. and data collection on site, Castle Water installed smart metering technology to monitor the club’s water use. This quickly identified irregularities with Fir Park Stadium’s water consumption. Castle Water helped the club to identify solutions and to put in place an immediate action plan to reduce water use and cut costs.
You can read more on Motherwell F.C. in our case study here.