Castle Water, the UK’s leading independent water retailer, is delighted to confirm sponsorship of Giants Live and the World’s Strongest Man Arena Tour 2020.

The sport of strongman has, quite literally, gone from strength to strength in recent years. The athletes are bigger, better and stronger than ever and now the stage is set to showcase this incredible sport like never before. The 2020 Tour will be the largest World’s Strongest Man Arena Tour yet with dates at the UK’s top arenas.

Darren Sadler, Giants Live Director said:

“We’re thrilled to have Castle Water on board as World’s Strongest Man Arena Tour sponsors. It’s incredible to think that just 5 years ago we were holding strongman competitions in gym car parks. We love strongman and have a clear vision to build the sport while giving the athletes the stage and recognition they deserve.

We’ve put so much blood, sweat and tears into making that happen. To see strongman in the spotlight, on the world stage in front of thousands of fans – it’s what we live for, and 2020 is going to be the biggest Tour ever. This tour is a celebration of hard work and determination and showcases the tremendous dedication that every top athlete has for this tremendous sport.”

Castle Water CEO, John Reynolds OBE, said:

“At Castle Water, we like to do things differently and work hard to deliver an innovative, award winning service for customers. We’ve found strength athletes, like Luke and Tom Stoltman for example, to be the epitome of Castle Water; strong, easy to work with, and determined to achieve their ultimate best.

Similarly, Giants Live’s drive and passion to succeed is inspirational, not just for our employees but for anyone looking to succeed in business and life in general. Our customers, sports fans and the wider community appreciate these qualities too and for this reason we’re delighted to support the sport and the World’s Strongest Man Tour 2020.”

Live sport at its best, the World’s Strongest Man Tour dates in the UK are as follows:

Jan 18

Britain’s Strongest Man

Sheffield, Fly-DSA Arena

Apr 04

Europe’s Strongest Man

Leeds, First Direct Arena

Jun 06

The Strongman Classic

London, Royal Albert Hall,

Sep 12

World Open & World Deadlift Championships

Manchester, Manchester Arena

Oct 10

World Tour Finals

Glasgow, SSE Hydro

Tickets are on sale now at Giants Live.

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